Please complete the following case studies. Instructions are attached.
Note that responses to these cases require significant effort.
1 – Case 16: Southwest Airlines
2 – Case 19: Tim Hortons Inc.
Each case requires 7 well-developed paragraphs and should follow the following structure:
Executive Summary (6-7 sentences)
Paragraph 1: Intro
Paragraph 2: Situation Analysis
Paragraph 3: SWOT Analysis
Paragraph 4: Strategy Formulation
Paragraph 5: Strategy Implementation
Paragraph 6: Closing
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