In Phase One of your work as a consultant for TC Ice Cream, you performed a current trend analysis about a specific division and two different ice cream flavors. For Phase Two, the TC Ice Cream management team has asked you to create a two-page report that summarizes the trends you see and what you predict based on several regressions. The regressions will inform whether you confirm or reject the initial hypothesis that you arrived at in Phase One.
The steps you take in Phase Two will also help with identifying future trends, confirming which option to choose, and determining which attributes TC Ice Cream should be aware of.
It is important to provide your stakeholders with the background of how and why you chose specific ways to identify trends and make predictions. As a consultant, you must be able to articulate this kind of information to people who may not have the background in statistics that you do; after all, you were hired for your expertise. Specifically, you need the ability to explain which regressions were used and why.
Your detailed goals for this phase of your work are as follows:
Dependent and independent variables for your analyses should come from the provided data only.
Your task is to identify future trends and variables that impact sales. Given monthly production levels and flavor variety, the monthly quantity sold is most optimal between 3,000 and 12,000. Your work will be completed in the Flavor One Bivariate Analysis, Flavor Two Bivariate Analysis, Flavor One Multi. Analysis, Flavor Two Multi. Analysis worksheets in the TC Ice Cream Excel Workbook. You will then use this information to create a predictions and trends report. You will submit both the workbook and a PowerPoint presentation of the report in this milestone.
The division “WEST NORTH CENTRAL” cannot be used for your assignment. Use the division and two flavors you selected in previous modules.
Specifically, you must address the following rubric criteria:
Excel Workbook. Identify future trends and attributes that impact sales. Use the worksheets specified below to complete your work.
In the upcoming year, if TC Ice Cream used the average monthly advertising expenses for the given flavor plus an additional 12%, would the monthly quantity sold fall between 3,000 and 12,000 gallons? Answer this question for Flavor One and Flavor Two separately.
In the upcoming year, if TC Ice Cream targeted a flavor rating for the given flavor of 8.75 per a given region/division/flavor/month, would the monthly quantity sold fall between 3,000 and 12,000 gallons? Answer this question for both Flavor One and Flavor Two separately.
In the upcoming year, if TC Ice Cream targeted the number of social media posts for the given flavor of ice cream as 15 per a given region/division/flavor/month, would the monthly quantity sold fall between 3,000 and 12,000 gallons? Answer this question for both Flavor One and Flavor Two separately.
In the upcoming year, if TC Ice Cream targeted the number of sponsored events for the given flavor of ice cream as 135 per a given region/division/flavor/month, would the monthly quantity sold fall between 3,000 and 12,000 gallons? Answer this question for both Flavor One and Flavor Two separately.
PowerPoint PresentationUsing the Milestone Two PowerPoint Template, complete the following, including key visualizations and analysis to support your recommendation:
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